I hear this question a lot -How can I get my book reviewed? – and there are tons of articles written on the topic. I’m presenting these three ideas for those of us who might not have the budget to pay someone to arrange the book reviews for us. Don’t be fooled by all the hype – book reviews do help sell books! They also help to get publicity in larger markets.
Your Mailing List – fans, friends, readers! Send a request to some of those on your list that you think would enjoy receiving an ARC (Advanced Reader Copy) in exchange for an honest review when the book is released. Plan your Review Request Campaign for 4-6 weeks in advance of your book release date to give people time to read and send you their comments. Honest reviews are the only ones that are ethical, or count in the eyes of readers, so make sure to include some folks in your request list that you know enjoy your work.
Reader Blogs – owners often will read, review and post your book review on their blog as well as on Amazon, for instance. BUT, do your homework! Know what bloggers read your genre, find out if they have time to do the review and if other writers would recommend him/her. Visit the blog to learn these things – and determine first if you even like the reviews the blogger posts. If so, and all the information points to doing it, ask those bloggers if they’d be kind enough to review your book – and make sure they get a free copy! Do you belong to a genre group on Goodreads? Don’t forget to ask them!
Professional Book Reviewers – Again, unless you have the budget to pay someone to arrange a book review tour for you, you’ll need to do the research. Search for reviews in your genre or category and read as many book reviews as you need to in order to find those reviewers you’d like to review your book. Write each of those you’ve chosen to see if they are currently accepting books for review. You’ll need at least a dozen review blogs to get started. And, all may not reply, but you’ll get a good number to get started.
Once you have a list of reviewers, send them your book and then give them 14-21 days to review it. If you haven’t seen anything in that time, send a friendly email to follow up, and make sure they received the book. For those who send you reviews, be sure to send a warm and professional thank you email or note! Their time is as valuable as yours is, so make sure they know you appreciate their time and talents, too.
Keep reading and writing! Nancy Q.