To summarize – while men are still publishing more books that reach the NYT Best Seller list, books written by women spend more TIME on that list, per book, since we’ve entered the 2010s.

[Excerpted from the blog of author Martin Hill Ortiz] For the full article and this awesome blog, visit

“Between the years 1960 and 2015, 204 authors account for the 598 novels in the number one position on the weekly lists. This includes fifteen co-authors who did not appear separately with novels of their own. Ninety-four authors made one appearance. This means that the authors with multiple entries averaged 5.2 novels.

“From the 1960s through the 1980s, female authors accounted for 33 novels on the list, totaling 280 weeks. Over the same period, male authors accounted for 118 novels for 1181 weeks. Newspaper strikes and non-novels comprised the remaining portion of this time period.

In the 2010s, a near parity has been achieved. While male-written novels outnumbered female-written novels 80 to 65, the female-written novels have been in top position for 150 weeks compared to 124 weeks for male authors. Four out of five of the novels with the longest runs were written by women: Water for Elephants, Sara Gruen; The Girl on the Train, Paula Hawkins; The Help, Kathryn Stockett; and, Fifty Shades of Grey, E. L. James.


[Full article here:]

A web article by Rachel Grate reports that a 2014 study found readers of a short mystery on a Kindle had far more trouble remembering the order of events than those who read the same story in paperback. So, just perhaps, those of us with “sentimental” reasons for reading our print books whenever possible aren’t too far off the mark.

It would seem that the lack of 3-dimensional qualities of the book itself, such as being able to turn or bend the pages, or to make notes where desired, diminishes our sensory experience and therefore reduces our long-term memory of the texts.

Neuroscientist Maryanne Wolf expressed concerns about the superficial way that we read on screens. We skim over the words as opposed to reading in a linear fashion that allows us to remember the information in a book. She sees our attention spans, as well as ability to focus and remember, being impaired by the online reading experience if not augmented by reading printed materials as well.

Several quality of life items are thought to be enhanced by curling up with a print book, including sleeping better, being less stressed, and improved cognitive function as we age!


Whether you are indi, small or traditionally published, using Amazon’s LISTMANIA! marketing tool sure looks like a great way to cross-pollinate readership! Word of mouth is still (2014) documented as the number one most valuable marketing tool – so get the word out to others who read the type of books you write! Nancy Q.

How to Create a Listmania! list (information provided courtesy of

To create a Listmania list:

  1. Visit your Profile Page and log into your account if requested.
  2. Click the “Edit Your Profile” button on the top right-hand corner of the page.
  3. Click the “Lists” tab in the Contributions section of Your Profile.
  4. Click the “Create your first one now” link or “Manage your Listmania Lists” link if you already have existing lists.
  5. Provide the requested information for your list and click the Preview button to review your list and Publish list when you are finished.

Here’s the information you’ll be asked to enter:

  • Name Your List: Enter a friendly title for your list.
  • Your qualifications: Your qualifications should be a description of why you’re an expert in the subject of your list.
  • Introduction: You can add an optional introductory paragraph to describe the list.
  • Add tags: This allows you to add keywords that help others discover your list.
  • Add a product: This is the core of your list! You can add anything from the product listings on

Click here for more information on Listmania! at

Please post a link to your Listmania! list below.

See you next week!!!


About NL Quatrano

Award-winning author, speaker, editor and ghost writer, Nancy owns a full-time editing, writing and specialty publishing business: On-Target Words/WC Publishing. Volunteer/member of professional writing organizations including Florida Writers Assoc., Sisters in Crime, and AWAI. 2010 Professional Woman of the Year by the NAPW. Linked in Editor Pick May 2013. International Women's Leadership Association nominee for Outstanding Leadership 2014.
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